Discover the North
like never before.

Off-road explorations aboard a classic Portuguese UMM through Porto, the Douro Valley, Serra do Marão and beyond. We don't sell transport — we sell discovery, landscape and history.

Authentic off-road explorations
Classic Portuguese UMM
Porto · Douro · Serra do Marão
Groups of 1–5 people
Book 48h in advance
Private experiences available
Douro Valley — terraced vineyards and river Gerês — lagoon and bridge

A company built on land and story

The Wild North is a tourism activity company based in Porto, specialising in authentic off-road explorations in Northern Portugal. Our offer centres on the classic Portuguese UMM — an iconic vehicle from the nation's automotive history.

We travel through Porto, the Douro Valley, Serra do Marão, Braga and Guimarães. Our mission is to give visitors far more than a tour: a genuine experience defined by identity, landscape and narrative.

We position ourselves above generic Porto tourism, in an accessible premium experience segment aimed at those seeking authenticity, moderate adventure and a real connection with the land.

5+
Destinations
4
Route packages
5
People per group

Every route, a discovery

Porto Viewpoints

2 hours · 1–4 people

Explore Porto's most iconic viewpoints and panoramic spots aboard the UMM. The city seen from above, with history at every turn.

€45–€60 / person

Porto Mountain Ranges

4 hours · 1–4 people

Head to Serra do Porto, Valongo and Fragas de S. Simão — half a day of nature, silence and trails few people know.

€85–€120 / person

Douro Valleys

8 hours · 1–4 people

From the Douro to Lamego, Régua and Pinhão. Terraced vineyards, UNESCO landscape and the river that shaped the North. The best version of a full day.

€150–€220 / person

Green Minho

8 hours · 1–4 people

Serra do Marão, Braga or Guimarães — choose the destination, we design the route. Culture, history and nature in a full-day experience.

€150–€220 / person

Private Experience

Duration to be defined · up to 5 people

Fully customised route for your group. Ideal for companies, special occasions or anyone who simply wants the North without schedule constraints.

Fixed price per group
Request a quote

The UMM — an icon of Portuguese automotive history

The UMM (União Metalo-Mecânica) is more than an off-road vehicle — it is a symbol of Portuguese industrial history. Manufactured in Portugal between 1977 and 1994, it crossed the country from end to end. Aboard our UMM, every journey is also a journey through time.

  • Icon of national automotive history
  • Capacity for up to 5 passengers
  • True off-road — mountains, valleys and tracks
  • Central element of our identity
  • Highly visual and photogenic
Classic Portuguese UMM on an off-road track

The first adventures are on their way

We just opened our doors. Our first experiences are happening now — and the first reviews will be here soon. If you are among the first to join us, your opinion will have a special place on this page.

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— 1st experience booked
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— Awaiting your feedback
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— Share your adventure

After each experience, we ask our guests for a short testimonial. Real reviews will be published here as soon as they are available.

Partnerships

The Wild North establishes partnership agreements with hotels, local accommodation and tour operators. Partners benefit from exclusive conditions, priority scheduling and dedicated communication materials.

Preferential conditions

Our partners benefit from exclusive and personalised commercial conditions. Get in touch to learn more about the partnership programme details.

Priority scheduling

Slots reserved in advance each week for partners' guests. You'll never be caught without availability.

Exclusive materials

Brochures, QR code for direct booking and a physical stand for the hotel reception. Social media co-promotion with partner mention.

Monthly report

Full transparency: monthly booking and review report to track partnership performance.

Quarterly contract

Minimum 3-month partnership, renewable quarterly. Monthly payment due by the 10th of the following month.

Online reputation

Experiences that generate positive reviews on TripAdvisor and Booking.com, reinforcing the partner accommodation's positioning.

Let's plan your adventure

Get in touch to find out more or to book your experience. We reply within 24 hours.

Location Porto, Portugal
We will only use this email to confirm the booking.
Bookings require at least 48h advance notice.
E.g.: flight arrival, special requests, preferred time.

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